Everyday AI Podcast – An AI and ChatGPT Podcast

EP 134: AI in The Communications Industry: How To Stay Irreplaceable

Oct 31, 2023
Megan Thomas, Owner and Director of Buzz Communications, delves into the evolving landscape of AI in the communications industry. She tackles the industry's mixed feelings about AI's impact on job security and offers strategies to remain irreplaceable. Megan emphasizes the importance of adaptability and foundational skills, suggesting that technology must complement human insight for effective communication. Discover how AI can enhance audience analysis and engagement while transforming creative processes in this thought-provoking discussion.
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INSIGHT

Industry Fears

  • Many communications professionals fear AI's impact on their careers and the industry.
  • Generative AI systems are raising concerns about the future of communications roles.
ADVICE

Experiment with AI

  • Explore generative AI tools without needing to become an expert.
  • Embrace curiosity and a willingness to experiment with different AI applications.
ANECDOTE

Analyzing Communications Roles

  • Megan Thomas analyzed communications roles by breaking down a creative model.
  • She identified strategic elements, audience understanding, and environmental analysis.
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