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Naomi Klein joins the podcast to discuss the problems of personal branding on social media, the left's response to the pandemic creating an opening for the right, and the fight over the roots of Western society. They explore the concept of the mirror world, the shift towards right-wing ideologies and conspiracy theories, the role of technology in radicalization, and the importance of alternative narratives.
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Quick takeaways
- The conspiratorial right distorts narratives about technology to fit their agenda and co-opt issues traditionally associated with the left.
- Technology and social media's role in the popularity of far-right ideas is due to the business model and commodification of the self on these platforms stemming from capitalist enclosure and privatization.
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The mirror world narrative distorts critiques of technology
The podcast episode discusses how the conspiratorial right has taken narratives about technology and distorted them to fit their agenda. They project collective surveillance fears onto specific apps or platforms, creating a story that removes the broader critiques of capitalism and privatization. While the left focuses on the harmful incentives and profit-driven nature of tech platforms, the conspiratorial right emphasizes the narrative that these platforms are part of a plot, such as bringing the Chinese Communist Party's social credit system to the United States. This distortion allows the right to co-opt issues traditionally associated with the left and project their own simplified vision of justice.
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