TED Business A traditional job isn’t the only path to success | TED Talks Daily
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Oct 13, 2025 Anuj Tanna, a social entrepreneur and cofounder of Mesh, dives into the transformative potential of Africa's informal economy. He challenges the stereotype of the 'jobless generation' by highlighting how young entrepreneurs contribute significantly to the economy. Tanna discusses shifting identity from 'jobless' to 'entrepreneur' and emphasizes the importance of trust and community in peer-to-peer commerce. He also argues for real-world learning tailored to informal sectors, presenting Mesh as a vital platform for fostering economic growth and resilience.
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Informal Economy As A Powerful Engine
- The informal economy is already a massive engine, not just a fallback for the unemployed.
- It powers 85% of livelihoods in sub-Saharan Africa and contributes hundreds of millions monthly in Kenya.
Identity Drives Income Growth
- Shifting identity from 'unemployed' to 'entrepreneur' rapidly changes behavior and income trajectories.
- On Mesh, 78% said they started or improved a business soon after joining, and wages often doubled above minimum wage.
From Teacher To Multi-Stand Entrepreneur
- Brian studied to be a teacher but pivoted into selling fruit, donuts, and charcoal after a peer encouraged him to try business.
- Within months he ran three small businesses and saved for a permanent stall.