Revenue Operations aligns marketing and sales to find gaps in revenue streams and keep teams at maximum efficiency for business growth. It is a customer centric approach that focusses on the whole buyer journey.
On this episode of the FINITE Podcast for B2B marketers, our host Alex sat down with Lorena Morales, VP of Marketing at Go Nimbly. Go Nimbly is a Revenue Operations company that helps SaaS companies break down silos between their teams.
Lorena and Alex dive into the what, why and how of Revenue Operations so that you can start seeing revenue, marketing, sales and growth with a wide lens.
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FINITE: B2B Marketing Podcast for Tech, Software & SaaS