SEO & Messaging: The Best Non-Icky Tips w/ Brittany McBean

Brittany McBean is a conversion copywriter, launch strategist, and mentor for copywriters wanting to build their business.
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5-Figure Leap

1. How Brittany helps people focus on creating unique messages that speak directly to where their audience is and reduce refund requests:

• Rely less on gimmicks and focus more on connecting with customers.
• Create content that brings people peace and makes them feel seen, heard, and relaxed rather than generating anxiety.

2.  How the five stages of awareness which can be applied to SEO: Unaware, Problem Aware, Solution Aware, Product Aware, and Most Aware. 

• Remain objective (external research, quantitative data, one-on-one interviews). 
•  Analyze cold audience data not associated with the client's list.
• Research conversations occurring within the industry.
• Use surveys sent to the client's list.

3. How to increase your conversions with your words (and SEO):

• Use social media platforms with a purpose or strategy in mind.
• Celebrate customers' critical thinking and discernment vs. using FOMO tactics.

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Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

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