How B2B Brands Can Embrace TikTok: Will Aitken

TikTok is the world's sixth-largest social media platform with one billion users.

Slowly but surely, B2B brands are establishing a presence, although it's far from bandwagon jumping.

In this episode of Marketing Spark, Sales Feed's Will Aitken talks about why now is the time for B2B brands to embrace TikTok and the power of video.

From insight into attracting 39,500 followers Sales Feed's TikTok channel, Will offers advice on how companies can get started and the keys to success.