Building a Profitable Facebook Group

In this episode, Katie Patterson discusses how she and her business partner started a successful Facebook group that has grown to over 74,000 members and generated over $1.5 million in sales. They emphasize the importance of setting the right group settings, such as private membership and post approval, to maintain the integrity and safety of the group. They also highlight the significance of engagement posts and promotion posts to foster community interaction and attract potential clients. The key to monetizing a private Facebook group, according to Katie, is live launching, where they invite members to free trainings that lead to paid offers. By nurturing relationships and providing valuable content, their group members eventually become buyers.