Mat is a Senior Manager, EMEA Demand Generation at Palo Alto Networks. Mat has risen through the ranks at Palo Alto Networks in their demand generation hub. He started his journey with them specialising in email marketing and automation and has explored a variety of roles from Marketing Program Manager and Chief of Staff, EMEA Marketing to his current position.

Palo Alto Networks is a multinational cybersecurity company. They are an ambitious and boundary-pushing business, that continually delivers innovation to enable secure digital transformation—even as the pace of change is accelerating.

At a time when their business is growing, and the demand generation hub goes from strength to strength, we chat about the culture of innovation and so much more.

Listen as we discuss:

Creativity in demand generation
How hackers inspire his team
Why cybersecurity is a more creative industry than you might think
The challenges of creativity in a global giant vs. a start-up business

Follow Mat on LinkedIn: https://www.linkedin.com/in/matharper

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Creativity in demand generation: Mat Harper, Palo Alto Networks