Everyday AI Podcast – An AI and ChatGPT Podcast EP 216: How to stand out in a world filled with AI startups - Insights from Taplio CTO
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Feb 27, 2024 In this conversation, Tibo Louis-Lucas, co-founder of AI startups Taplio and Tweethunter, shares his unconventional strategies for standing out in a sea of AI companies. He discusses the importance of product validation and innovative audience engagement in today’s landscape. Tibo also reflects on the role of AI in transforming video production and the creator economy, highlighting opportunities for strategic growth. He encourages aspiring entrepreneurs to embrace experimentation and find niche markets to thrive amidst rapid industry changes.
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Early Startup Mistakes
- Thibaut Louis-Lucas, CTO of Taplio, built and sold two SaaS products, TweetHunter and Taplio, for over $10 million.
- He initially prioritized hiring a large team and raising money but realized product validation and market fit are key.
TweetHunter's Success
- TweetHunter was Thibaut's 11th product after trying a new one weekly for four months. Each product improved audience understanding and growth, contributing to eventual success.
Unconventional Growth Strategy
- Partner with influencers for growth. Give them equity in exchange for promotion and marketing expertise.