
The 100 Year Thinkers: Long-Term Compounding in a Short-Term World The Labels That Destroy Returns | Chris Mayer and Robert Hagstrom on How Language Misleads Markets
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Jan 23, 2026 Robert Hagstrom, investor and author known for mental models and Buffett studies, and Chris Mayer, investor and writer who applies general semantics to investing, discuss how language and labels mislead markets. They reframe concentration, valuation, ROIC, index weighting, AI narratives, time-binding, map versus territory, and what sustains decades-long compounding.
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Maps Versus The Business
- Financial statements are maps, not the business itself, and can obscure real drivers like culture, customers, and pricing power.
- Valuation debates are often hidden disagreements about time horizon and assumptions, not absolute truths.
Question Why Concentration Exists
- Ask which assumptions must remain true for market concentration to be justified rather than using concentration as a timing signal.
- Evaluate each dominant firm's ability to sustain growth, margins, and capital discipline before drawing conclusions.
Index Design Drives The Narrative
- Index construction (market-cap weighting) causes concentration headlines; equal-weight indices would look and feel different.
- Whether a stock is 8% or 1% of an index shouldn't change your valuation process.










