Stop Complicating Things

If you can take a creative approach to problem solving, it’s amazing what a group of smart, committed, creative individuals can accomplish.

It’s awesome to see the lightbulb go off when people realize they aren’t the only ones with that problem.

You don’t solve complex problems with complex solutions.

Take a simple framework and apply it to the challenge you are dealing with. It can be a 2x2, Franklin T, the Catalyst Sale Territory plan (or other Catalyst Sale tools and frameworks.)

Most organizations fall into the trap of talking about things in the context of what they do, not what they do for their customer or what challenges their customers are running into.

We create our own blindspots by focusing on ourselves.

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