

The Sora 2 Breakthrough, Death Of The Creator Economy?, Apple’s SmartGlasses Roadmap
220 snips Oct 4, 2025
Max Zeff, a Senior AI reporter at TechCrunch, dives into the latest advancements in AI and tech trends. He discusses OpenAI's Sora 2 and its surprising appeal in video feeds. Max explains Meta's apprehension over OpenAI's trajectory and the potential impact on the creator economy. He also highlights how AI could change advertising practices at Meta. In a forward-looking segment, Max shares insights into Apple’s roadmap for smart glasses and his experiences with the new Friend pendant wearable.
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Personalized AI Video Feeds Hook Users
- OpenAI's Sora 2 made AI-generated video feeds compelling by letting users see themselves and people they know inside generated worlds.
- This personalizaton explains rapid adoption and why Sora outpaced alternatives like Meta's Vibes in early engagement.
Host Mistook AI Video For Real Event
- Alex described mistaking a Sora 2-generated clip of Sam Altman and a staged Jake Paul appearance for real footage.
- He says these videos are so convincing your brain often doesn't register they're synthetic at first.
Research Mission Versus Consumer Incentives
- Sora's launch reveals how product incentives can clash with OpenAI's research mission and safety concerns among staff.
- Researchers worry consumer social apps may push the company toward engagement-optimized designs that repeat social media harms.