The Media No Longer Speaks TRUTH to Power, They ARE The Power
May 31, 2023
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Author Steve Krakauer joins to discuss how the media has evolved from truth to power, catering to the powerful. Topics include changing media business models, loss of trust, the influence of social media mobs, media obsession with Trump, and the need for reform.
The media shifted from being fair and balanced to creating a context for biases and lies.
The broken financial incentive structure and fear among media professionals contributed to the erosion of media credibility.
Deep dives
Shift in Media Landscape and the Loss of Mission
According to Steve Krakauer, who has been a journalist and media executive, there has been a significant shift in the media landscape in the past decade. He points out that around 2014-2015, with the rise of social media and the entry of Donald Trump into politics, there was a drastic change in the media's approach. There was a loss of the mission to be fair and balanced, and instead, media outlets started to create a context in which their biases and lies made more sense. Krakauer emphasizes the need to regain the news media's mission and correct the broken media landscape.
Broken Financial Incentive Structure and Cultural Influence
Krakauer highlights the broken financial incentive structure that contributed to the decline in trust in the media. He discusses how companies like CNN, ESPN, and The New York Times faced challenges due to changing viewing habits and the panic to retain audiences. As a result, these giant businesses began to prioritize appealing to specific demographics, and mistakes were made. Additionally, Krakauer sheds light on the cultural influence of young staffers and the fear among media professionals, which leads to giving in to Twitter mobs and the performative nature of complaints. These factors, coupled with a lack of understanding of the digital landscape, have contributed to the erosion of media credibility.
Cozying Up to Power and the Future of Media Reform
Krakauer emphasizes the shift from journalists being antagonistic to those in power to media organizations becoming cozy with power. This change in dynamic has led to disdain for the audience and a push for censorship under the guise of fighting misinformation. He discusses how the rise of social media and the loss of institutional power have caused fear among media professionals. Despite these challenges, Krakauer believes that independent outlets, like The Daily Wire and The Meghan Kelly Show, provide hope for media reform. The success of these outlets is forcing traditional media organizations to take notice and potentially adjust their practices to regain credibility and prevent long-term catastrophic consequences.
Steve Krakauer, author of Uncovered: How the Media Got Cozy with Power, Abandoned Its Principles, and Lost the People, joins us to discuss the devolution of the media from a trusted institution that served the American people by speaking truth to power, to a shell of its former self, catering almost exclusively to the interests of the powerful.