TubeTalk: Your YouTube How-To Guide 7 Things To Know About YouTube End Screens
Nov 8, 2016
In this engaging discussion, Tim Schmoyer, a YouTube growth expert and creator behind Video Creators, shares his insights on optimizing end screens. He outlines the evolution from outdated annotations to modern end screens, emphasizing their significance in driving viewer actions. Tim offers actionable tips for enhancing engagement, such as promoting videos and utilizing YouTube's automated suggestions. He dives into the analytics to reveal how different strategies can work for various channels, ensuring creators can maximize their audience interactions.
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Purpose Of End Screens
- End screens replace old annotations to control viewer actions at a video's end.
- They let creators guide next steps before YouTube's algorithm suggests content.
Remove Old Annotations
- Unpublish old annotations before adding new end screens or cover them with end-screen elements.
- This prevents conflicting clickable elements and ensures mobile compatibility.
Length Requirement For End Screens
- Make videos at least 25 seconds long to use end screens since they can occupy up to 20 seconds.
- Place end screens only at the end of the video, not earlier.