Stats + Stories

Communicating Statistics Effectively | Stats and Stories at JSM (REPOST)

Aug 21, 2025
Brian Tarrant, Editor of Significance Magazine, chats about the art of communicating statistics effectively. He shares invaluable storytelling techniques to engage diverse audiences and emphasizes the importance of clarity in presenting complex concepts. The dialogue explores the evolving role of statisticians in public health, especially in partnership with advocacy groups during pivotal moments like the AIDS crisis. Tarrant also highlights insights from recent statistical conferences and the joy of networking and collaboration within the stats community.
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INSIGHT

Practice Diverse Communication Drills

  • Regina Nuzzo argues statisticians should practice many forms of communication to reach broader audiences.
  • Exercises like translating technical summaries into lay terms sharpen storytelling and teaching skills.
ADVICE

Use Simple Drills To Simplify

  • Try short drills: write technical summaries in one-syllable words or as a postcard.
  • Use free-writing and explainers to simplify complex statistical ideas for lay readers.
INSIGHT

Delivery Shapes Understanding

  • Storytelling and delivery (voice, animation, visuals) change how audiences engage with statistics.
  • Translational communication requires different skills than technical presentation.
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