

DailyKarma - Building a give back partnership that increases sales and loyalty
In today’s episode I sit down with my friend Melaney Lubey previously with DailyKarma (she's now an advisor and working at Amazon). Melaney and I started working together a few years back when I was at Shopify. We instantly clicked and have kept up with our monthly check-ins ever since. It’s a chance for us to chat about the world of social entrepreneurship, trends and big ideas and planning a couple fun events or two. Melaney has been working in the non profit space for years, seeing it from many different angles and now gets to share her expertise as a leader in tech.
In the episode Melaney and I talk about working with not-for-profits, building genuine and transparent partnerships and the psychology of giving. If you have ever wanted to build in more philanthropic programs and projects into your business that actually align with your brand, this episode is perfect for you. And if not, Melaney is a fountain of knowledge on all things social entrepreneurship! Enjoy!
Learn more about starting and scaling a for-purpose business at www.talkingpurpose.ca
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