AWS Executive Insights

Generative AI at AWS: Insights for Executives

Dec 31, 2024
Explore the evolution of artificial intelligence at AWS, particularly the rise of generative AI and its transformative potential for customer experiences and revenue growth. Discover how organizations are navigating adoption with real-world use cases and customer queries. Learn about leveraging minimal data through tailored solutions and the synergy of AWS services like Bedrock and SageMaker. Dive into AWS's innovative three-tiered approach to generative technology, emphasizing security and customer empowerment on their AI journeys.
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INSIGHT

Business Focus in Generative AI

  • Every customer conversation about generative AI centers around how to apply the technology for business value.
  • Key concerns are making money, saving money, mitigating risk, and transforming customer experiences.
ANECDOTE

Customer AWS Generative AI Use Cases

  • Intuit uses AWS generative AI to enhance TurboTax, summarizing tax return differences and changes to tax law.
  • British Telecom uses Amazon Q developer to generate over 100,000 lines of code, automating 12% of repetitive developer tasks.
ADVICE

Advice For Scaling Generative AI

  • To scale a generative AI proof of concept, use AWS services like Bedrock that provide enterprise-grade security and scalability.
  • Evaluate models based on accuracy, cost, and performance, and put responsible AI guardrails in place.
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