EP 16 - Mike Jones - Elevate Your Law Firm Through Creating an Amazing Brand Story

Mike Jones is the CEO of Resound. Mike is professional brand junkie who excels at strategic thinking and execution to help clients’ brands become remarkable.

In this podcast we discuss...
- Creating 3-Second, 7-Second, and 30-Second Versions of Your Brand Story
- Creating a "Hero" and "Guide" Story From Your Firm
- Tweaking Your Messaging For Different Decision Makers