S05 EP46: A Formulaic Approach to Scaling an Ecom Business to $30M+

Nov 30, 2020

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On today’s episode, Kunle is joined by Deividas Mikocionis, Co-founder and Head of Growth at Sugatan.io - an eCommerce Growth Hacking Agency. Kris Sugatan, the company’s other Co-Founder is also a past guest on the show. The company has grown from having 7 to 70 employees in this period.

After starting out as a facebook ad agency, the team at Sugatan quickly realised that each company has it’s unique requirements. Focusing purely on facebook ads can only take you so far. The company pivoted to an incubator model, where they closely partner with companies to achieve aggressive growth. They believe in being agile and adopting new channels to drive growth. They have successfully taken companies at different stages to $30M+ levels.

Every company is seeking a formula or blueprint for rapid growth. Deividas and Sugatan have put together a formulaic system of growth that is based on some key principles. In today’s episode, Kunle and Deividas discuss the framework for hitting $30M. You will get to hear about key lever points to focus on, how to use product launches and much more.

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