Private Lenders' Podcast Private Lenders' Podcast #39 - Marketing = Opportunity Quality
In this episode of the Private Lenders' Podcast we focus on understanding the importance of leads and deal flow. If you are raising capital, funding loans, buying houses, selling houses or even choosing tenants to occupy your rental properties or pretty much anything related to business, the more opportunities you have to choose from the stronger they will be. Let us explain... If you get 10 loan leads per week and you typically close about 1 loan per week you will likely choose the best opportunity out of those 10 leads. Now imagine if you have 30 or 40 leads a week to choose from. Chances are your loan quality that week would be even stronger. Now think about that with other things. Ex.. You have 4 capital investors that want to invest with you and you have 1 loan ready to go. Who would you choose to go with 1st? By having lots of deal flow and opportunities you can mitigate risk to make sure you are doing business with the most qualified people Tune in now for a few examples to make sure you are doing the best quality deals you have access to..