The CFO Report
154. 9 Years Later: Fractional CFO Advice I’d Give on Day 1
Mar 4, 2025
Explore the valuable lessons from nearly a decade of running a fractional CFO firm. The importance of targeting larger clients and managing expectations is highlighted for greater profitability. Discover strategies for creating scalable business models and tools to enhance productivity. Simplifying processes and niching down are essential for growth, along with the need to unlearn outdated habits. Tune in for actionable insights that can transform your approach to financial consulting!
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Quick takeaways
- Building a sales team is essential for fractional CFO firms to ensure sustained growth and a healthy lead pipeline.
- Focusing on larger clients helps capitalize on significant challenges, improving profitability and aligning with broader business outcomes.
Deep dives
The Importance of Selling Beyond One's Self
A significant insight in successfully running a fractional CFO firm is the necessity of building a sales team rather than relying solely on individual sales skills. When one person is the only seller, the business is vulnerable and growth is hindered. Effective prospecting should be prioritized, as neglecting sales efforts can lead to a dry pipeline and stagnation. Hiring support in sales, even on a part-time basis, is crucial to developing a sustainable business model and ensuring a constant influx of new leads.
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