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The SaaS SEO Show

Demand Gen & More with Edward Ford, Demand Gen Director at Supermetrics (#44)

Sep 20, 2022
44:27

In this episode of The SaaS SEO Show, we’ve interviewed Edward Ford, Demand Gen Director at Supermetrics, and discussed demand gen and more.


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Here’s what we’re covering:

  • Benefits of working at an agency.
  • Demand generation vs Lead generation.
  • Maintaining a high quality when it comes to content.
  • Supermetrics’ use cases.
  • How important is SEO in Supermetrics’ content strategy?


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Useful Links:

  • Supermetrics' Website: https://supermetrics.com
  • Content Audit Blog Post: https://supermetrics.com/blog/seo-content-audit
  • Workvivo’s eBook: https://www.workvivo.com/hr-breakdown/
  • Supermetrics on LinkedIn: https://www.linkedin.com/company/supermetrics
  • Edward on Linkedin: https://fi.linkedin.com/in/fordedward


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Stay Tuned:


► Website: https://minuttia.com/ 


► LinkedIn: https://bit.ly/2DHaJNr 


► YouTube: https://bit.ly/2BZJmhb


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Don’t forget to leave us a five-star review and subscribe to our YouTube channel.


This episode is brought to you by Minuttia and is sponsored by Ahrefs.

Visit ahrefs.com/awt and sign up for free!

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