Demand Gen & More with Edward Ford, Demand Gen Director at Supermetrics (#44)

In this episode of The SaaS SEO Show, we’ve interviewed Edward Ford, Demand Gen Director at Supermetrics, and discussed demand gen and more.

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Here’s what we’re covering:

• Benefits of working at an agency.
• Demand generation vs Lead generation.
• Maintaining a high quality when it comes to content.
• Supermetrics’ use cases.
• How important is SEO in Supermetrics’ content strategy?

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Useful Links:

• Supermetrics' Website: https://supermetrics.com
• Content Audit Blog Post: https://supermetrics.com/blog/seo-content-audit
• Workvivo’s eBook: https://www.workvivo.com/hr-breakdown/
• Supermetrics on LinkedIn: https://www.linkedin.com/company/supermetrics
• Edward on Linkedin: https://fi.linkedin.com/in/fordedward

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Stay Tuned:

► Website: https://minuttia.com/ 

► LinkedIn: https://bit.ly/2DHaJNr 

► YouTube: https://bit.ly/2BZJmhb

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This episode is brought to you by Minuttia and is sponsored by Ahrefs.

Visit ahrefs.com/awt and sign up for free!