On Your Terms® 184. Why So Many Big Creators Quit (& lessons we can learn from it)
Dec 28, 2023
29:36
Have you ever wondered why so many successful online entrepreneurs suddenly decide to step back or close their businesses? Today, let's dive into the often-overlooked reasons behind this trend and explore how we can learn from their experiences to create more sustainable and fulfilling businesses.
In this episode, you’ll hear…
- Why successful online business owners often choose to step back or shut down their ventures due to burnout and the prevalence of burnout in online entrepreneurship
- A critique of how aspirational marketing, focused on showcasing a desirable lifestyle, can lead to unsustainable business practices and consumerism
- The importance of building a business based on genuine expertise and values, rather than material symbols of success
- Insights into financial responsibility and how it contributes to business longevity, especially during unpredictable events like the COVID-19 pandemic
- Encouragement for consumers to support businesses aligned with their values and focus on quality and impact, rather than superficial indicators of success
Click here to find the full show notes and transcript for this episode.
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Produced by NOVA Media
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