Key Point 1: Structure your programmatic assets for user and search engine navigability

Programmatic SEO involves creating landing pages at scale to drive traffic from long-tail keywords. To ensure the success of these pages, it is important to structure them in a logical sequence that is easily crawlable, navigable, and user-friendly. This involves mapping out the path for users to navigate through the page, incorporating elements like breadcrumbs to facilitate easy navigation. The structure of the pages should be well-connected to the website structure, allowing users to access and explore different types of integrations or combinations of products.