
Slate Technology
ICYMI | Are New York City Influencers Boring?
Mar 19, 2025
Nitish Pahwa, a guest co-host known for his insights into internet culture, dives into the heated debate surrounding NYC influencers. He discusses the recent TikTok drama that labeled some creators as 'boring,' exploring the implications of this critique. Kate Lindsay introduces him to the nuances of influencer identity and how algorithms affect creators' visibility. The conversation challenges listeners to reconsider what makes influencers engaging and highlights the need for diverse voices in the influencer landscape.
43:43
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Quick takeaways
- The podcast critiques the homogeneity of NYC influencers, suggesting their portrayal lacks diversity and authenticity, which can lead to perceptions of boredom.
- It emphasizes the influence of algorithms on audience engagement, encouraging listeners to actively reshape their feeds for more varied and genuine content representation.
Deep dives
The Rise of New York City Influencers and the Critique of Uniformity
The podcast delves into the emergence of influencers representing New York City, highlighting the debate over their perceived lack of originality. Creators like New York Nico and Subway Takes are positioned as authentic representations of the city, contrasting with a specific cohort of lifestyle influencers who fit a more traditional mold. Criticism arises regarding the prevalence of similar-looking influencers, often described as boring and formulaic, leading to a discussion about the need for diversity and authenticity in representation. The conversation reveals how these influencers may reflect a curated, rather than a genuine, New York experience.
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