004: Finding My Why and Discovering My Purpose

Your WHY serves as a compass; it shapes your intention, links your values to purpose, lifts you up from the lowest pits, drives you beyond your comfort zone and aspire you to greater heights.

A positive and comprehensive WHY will not just benefit individuals but will also be a catalyst that propels communities and nations by leaps and bounds.

This is how our Prophet Muhammad ﷺ, within a short span of 23 years, inspired a few unlettered people in the desert to eventually established themselves as a sprawling empire, taking the world by storm, continuing to leave a mark for humanity.

Islam is the perfect religion that captures the ultimate essence of WHY: by providing a true sense of purpose that transcends human limits, providing an inexhaustible source of motivation in the form of infinite rewards proportional to our efforts, taking advantage of your own unique strengths and talents, and providing a comprehensive refuge from all types of harm: in this world and the next.

Join us in Episode #004 of The Barakah Effect Podcast, as we pause, dive deep and ponder in search of that WHY & unearthing your true purpose and calling.

00:00:00 - Intro
00:08:38 - The Muslim’s purpose in life
00:11:50 - The Barakah Effect’s vision
00:15:18 - Benefits of having a WHY
00:22:10 - The human's search for meaning
00:23:21 - The bottomless pit of desires
00:26:44 - Having a purpose will make you efficient
00:28:10 - The vision of the people on your team matters
00:38:38 - What happens if you don't have a clear purpose.
00:44:50 - The Barakah Effect's 'why'.
00:47:55 - Aziz's experience of working with a company without a why
00:49:45 - Importance of why: The example from the Prophet's ﷺ companions
00:56:40 - The first command in the Quran
00:57:45 - To You alone only we worship and seek help
00:59:38 - Look after your flock
01:07:01 - Chronic unease on what we have prepared to meet Allah
01:08:53 - People of taqwa are the successful person
01:12:30 - Allah’s mercy for all His creation on earth
01:14:00 - "What have I done TODAY to prepare for tomorrow?"
01:15:00 - The END in mind: What is TRUE Success?
01:22:44 - How can we DISCOVER our WHY? #FindYourWhy
01:24:48 - Link your mundane day-to-day with your big WHY
01:29:22 - Prioritize & cascade tasks to measurable and tangible goals
01:30:40 - The Hedgehog Rule: Discover your signature strengths
01:34:21 - Coca-Cola Hydrates the world: "Anytime. Anywhere. Always Coca Cola"
01:36:35 - Your Vision can be a "good WHY" or a "bad WHY": Set the right one!
01:39:34 - Audacious vision during the brink of extinction: Treasures of Rome and Persia
01:40:58 - Find partners who will work with you to achieve your WHY
01:42:25 - Be in a flock, lest the wolf attacks when you are alone
01:44:30 - To have a clear WHY, start with knowledge
01:46:58 - Knowledge is a lantern that guides us towards achieving our WHY
01:49:43 - Du'a - Asking Allah to guide you to the straight path
01:54:40 - Take care of your personal health - life is limited!
01:56:13 - Conclusion starts - We are not passengers in the vehicle of life - we are the driver!
01:57:47 - Never limit or over compromise your aspiration - Islam allows us to be successful in this life and the hereafter.
01:59:07 - the powerful story of Rib'ie bin Amir (Islam liberates people from the slavery of the creation, to the slavery of the Creator)
02:00:38 - Having a WHY and NOT having a why is like night and day.
02:02:17 - the Hadith:Have Taqwa/God-consciousness wherever you are
02:05:27 - Why you need a WHY and realign yourself with your WHY.
02:07:50 - Walk towards Allah and Allah will come running to you.