Encouragement Shapes Culture by Defining and Highlighting Good Behavior

Encouraging individuals involves understanding and defining what 'good' behavior looks like within a culture. This can be challenging when dealing with abstract concepts such as risk management or empowerment. However, as intentions are set, clarity on desired behaviors increases. For instance, the shift in perceiving near misses as crucial indicators in safety over the years exemplifies this evolution, making it easier to encourage positive behaviors when clearly defined.