ESPN Daily
What’s to Become of “Sports Twitter”?
Jan 3, 2025
Join TJ Adeshola, former head of sports partnerships at Twitter, Reeta Hubbard, a seasoned sports commentator known as 'The NFL Chick,' and Jason Concepcion, Emmy-winning host and cultural commentator, as they dive into the changing dynamics of sports Twitter. They reflect on its decline post-Elon Musk's takeover, exploring the rise of toxicity and user migrations to platforms like Threads. With anecdotes on memorable sports moments and the vital role of online communities, they discuss where the future of sports conversations might lie.
40:48
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Quick takeaways
- The decline of sports Twitter reflects a broader migration to alternative platforms like Blue Sky, highlighting users' desire for healthier digital communities.
- The podcast emphasizes the once-vibrant culture of sports Twitter, showcasing memorable moments that fostered real-time fan engagement and camaraderie.
Deep dives
The Shift in Social Media Landscape
The ownership changes at Twitter, now rebranded as X, have created significant shifts in the social media landscape, especially for sports discussions. Many prominent figures in the sports media ecosystem have fled to alternatives like Blue Sky in response to the increasingly toxic environment. This mass migration reflects a broader trend, indicating that the era of Twitter may be coming to an end as users seek healthier digital spaces. Such transitions signal a potential decline in Twitter's relevance within the sports community while also sparking conversations about what platforms can effectively replace its unique engagement features.
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