Chris Maddern is the founder of Floor, a community-driven app that allows users to track their asset portfolio and participate in the token economy. Originally, Maddern built Floor as a side project, but after seeing the interest and engagement from the community, he decided to go full time on the project. Maddern and his team are focused on building a movement, not just a product, and they believe that by partnering with their users they will be successful in the long term.

In this episode we cover:

1. Chris Maddern's career journey from web2 to web3
2. The difference between building a product for a large enterprise versus for a small community
3. The importance of community engagement for building a successful product

Follow Chris at https://twitter.com/chrismaddern

Follow Club CPG at https://twitter.com/CPGCLUB

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