What does it take to truly own your guest journey — from the moment they see your property to the moment they return next year? For Joe Rohne, short-term rental operator, investor, and broker, the answer lies in control: control of your brand, your pricing, your data, and your guest relationships.
In this episode of Booked Solid, Joe shares how he built a resilient direct booking strategy that leverages automation, email marketing, smart design, and a hyper-targeted ad funnel to grow his business in the Florida Panhandle.
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Booked Solid Show - Short Term Rental Podcast