Marketing Speak 50. Grow Your Affiliate Marketing into a Money Machine with Greg Davis
Greg Davis is the expert who trained the experts in Affiliated Marketing. Greg is a graduate of Penn State University, he holds a degree in electrical engineering. Working part-time he grew his affiliated marketing business from its humble beginnings, working part time and losing one hundred dollars per day to generating over one hundred thousand dollars per month and becoming a rock star in the affiliate marketing world. His income numbers just continue to rise. In 2009 Greg surfaced from the affiliate marketing underground to start SuperAffiliateRockstar.com, a private coaching program that has helped his clients generate upwards of one hundred thousand dollars a day. Greg is known to many as Mr. 50K-a-Day because of his ability to bring in tons of revenue in one day, consistently!
Greg owns Rockstar Revenue Media, a private affiliate network, and he puts on the Super Affiliate Rockstar Conference, as well as provides private coaching and consulting on a limited basis. Greg has worked for years to become ‘an overnight success’. He shares with us his journey to success through traffic generation techniques such as SEO, Safe Lists, and bulk e-mail before he found the sweet spot in pay-per-click advertising focused on Google and Facebook.
In this episode Greg walks us through the ins and outs of the affiliated marketing world, the research, the luck, the science, the methods, and even some of the bad boy moves that have made him such a rock star.
In this week’s episode:
- 3:03 – Greg tells us about his secret to success…testing everything!
- 4:00 – Greg tells us how he has used cash, credit, and loans to build his business, as well as encouraging us to start small (like he did) and build your way up to larger and larger affiliate deals.
- 7:17 – We hear the Greg-ism “If the ad is good enough, key words are irrelevant.”
- 8:05 – Learn about the two-to-one female-to-male bias in Google searches.
- 10:27 – After discussing Google Display Networks, Stephan reminds the listeners about his interview with Tommie Powers about YouTube advertising killer content. (Check out that episode here)
- 10:54 – Greg gets into the nitty-gritty of ‘cloaking’.
- 16:55 – We discuss poor Google quality scores.
- 17:49 – Details about costs per-click are revealed, as well as an evaluation of Google vs. Facebook ads for value.
- 20:07 – Greg shares that he often spends seven figures a month for ad revenues. He gets into the pros and cons of leveraging those buys with points on credit cards versus simply using his bank account.
- 22:44 – Gain insight from the many ways that Greg has been able to grow his revenue in the Affiliate Marketing world, including: negotiating larger and varied fees with merchants, capturing market data, and more.
- 26:05 – We talk about building and using email lists.
- 27:39 – Greg tells us when SMS marketing works well, and when it doesn’t.
- 29:35 – We hear Greg discuss how being able to grow your volumes is the secret to seeing your offers grow as well.
- 31:15 – Learn how building quality relationships helps to increase your revenue stream, and how conferences like Ad Tech, Affiliate Summit, Leads Con, and Ryan Deiss’s Traffic Conversion can help you do that.
- 33:59 – Find out about Greg’s Facebook group, as well as a few other Facebook groups he likes: Internet Marketing Super Friends and Super Affiliate & Internet Marketing.
- 35:52 – Greg talks about his coaching and consulting.
- 36:29 – Greg goes in depth about how he does testing and tracking on his ads to optimize their effectiveness.
- 41:17 – We learn about the program he uses for testing called Landing Page Genius, which is available here.
- 43:15 – Hear why Greg thinks some people quit too soon on campaigns because they are not looking at their testing data. “Some people call it losing money, I call it buying data.”
- 45:30 – Greg shares his secret of success – Don’t give up!
Find out more about Greg Davis at:
www.superaffiliaterockstar.com
or join his Facebook group at https://www.facebook.com/groups/gregdavis/
Links and Resources Mentioned in this episode:
Ryan Deiss’s Traffic Conversion
Internet Marketing Super Friends