In episode 691, join Rob Walling for another solo adventure where he answers listener questions. He evaluates freemium as it relates to paying by the “honor system”, competing against big incumbents, and whether to sell using high-touch vs. low-touch strategies. Rob also recommends books for introverts looking for sales advice.

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Topics we cover:

2:01 – Charging for your product using the “honor system”
6:16 – Competing against big, entrenched incumbents
12:36 – Low-touch vs. high-touch sales strategies
17:01 – Selling as an introverted founder
20:45 – Skipping the “Stair Step” approach to quickly validate a SaaS

Links from the Show:

Startups For the Rest of Us | X
Subscribe to the MicroConf YouTube channel
Ruben Gamez (@earthlingworks) | X
The SaaS Playbook
TinySeed
Keap
Quiet: The Power of Introverts in a World That Can't Stop Talking by Susan Cain
The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone by Matthew Pollard
The Stair Step Method of Bootstrapping
Episode 628 | The 5 P.M. Idea Validation Framework
Ask a Question on SFTROU

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

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