The Max Tornow Podcast

#285 - Cole Gordon: The 8 Figure Masterclass

Dec 20, 2024
Guest
Cole Gordon
In this conversation, Cole Gordon, the founder of Closers.io and a master at scaling businesses, shares his remarkable journey from a $50k monthly operation to a $3 million success in just 14 months. He discusses the insights gained from his transition to the stem cell industry, the cultural contrasts he observed between Japan and the U.S., and his personal experiences with luxury, including a striking purple Lamborghini. Get ready for practical advice on recruitment, productivity, and the pitfalls of real estate investments!
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ANECDOTE

Rapid Stem-Cell Scale-Up

  • Cole explains he scaled a stem cell business from $50k to $3M/month in 14 months after acquiring half with no money down.
  • He focused on marketing and sales while partners handled fulfillment and product.
INSIGHT

Power Of Hypnotic Presentation

  • Persuasion and hypnotic presentation create powerful attention and results at live events.
  • Cole admires speakers who use pattern interruption to captivate and change audience beliefs rapidly.
INSIGHT

Scale By Creating Multiple CEOs

  • Scale requires building other leaders who can run revenue without you.
  • Create multiple 'CEOs' inside the business to multiply growth beyond founder energy limits.
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