Nick explores DeepSeek's bold open source strategy with the excitement of an economist discovering a new market phenomenon. He breaks down why giving away billion-dollar AI technology might be brilliant economics, comparing it to publishing Coca-Cola's recipe while still dominating the market. From network effects and ecosystem value capture to market disruption that's reshaping AI pricing globally, Nick reveals how DeepSeek is betting on platform competition over product exclusivity. He analyzes competitive responses, democratization effects, and geopolitical implications of freely available AI capabilities. It's business strategy meets economic theory, explained with Nick's trademark blend of wit and insight.