

Perfecting the First-Time Offer with Craig Andrews
No matter your business or industry, one thing is certain: You’re always selling. This can be tricky because people generally don’t like being sold to. And when we’re desperate, they can smell us coming a mile away, and it’s harder to close the deal. So, where does that leave us?
On the show today to talk to us about the “unspoken language of sales” is Craig Andrews. He’s the mind behind Allies4Me and is an expert in helping companies attract strangers and convert them into high-paying customers. This is done by taking yourself OUT of sales mode and instead positioning yourself from a place of trust.
And how is trust built? With an irresistible FTO.
FTOs (first-time offers) - when done correctly - will build trust rapidly and create an environment where people want to buy. It moves the heavy lifting from the hands of the salesperson and places it into the power of the offer. Everyone can benefit from this sales strategy, from HVAC companies to logistics, plumbers to pet groomers.
And as a special offer for listeners of The Liquid Lunch Project, he’s giving away his guide and 23 days of FREE access to his course to help you create the perfect first-time offer that will convert to more customers and more sales.
Episode Highlights:
- What is the unspoken language of sales
- What is a good First-Time Offer?
- The types of companies he works with
- What is considered a high-ticket offer
- The biggest hurdle to finding your perfect offer
- How he helps companies develop the ideal FTO in one day
Favorite Quote:
Solve a small problem for them. And when you solve a small problem, it accelerates the trust building like you wouldn’t believe.
Connect with Craig:
https://allies4me.com/ https://allies4me.com/liquidlunch (for FREE access to his guide!) https://www.linkedin.com/in/craig-andrews/
Stay Connected:
Connect with Matt and Luigi on Instagram:
@matthew.r.meehan
@luigi_rosabianca
@theLiquidLunchProject
@ShieldAdvisoryGroup.
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www.theliquidlunchproject.com
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