Power of Personas For Product Success w/ Eric V. Holtzclaw

Eric V. Holtzclaw @eholtzclaw Discusses How to Leverage The Qualitative Research Process for Identifying Unique, Evidence-based Personas on the Global Product Management Talk  "Personas are the foundation of a great user experience and the Global Product Management Talk facilitates an excellent opportunity to discuss how to socialize personas throughout the entire product management process.”  Background resources: http://bit.ly/I6ZEix