29 Pete Johnson & Juan Carlos Gutiérrez, co-founders of LOVE+RESPECT

This time I’m joined by by Pete Johnson and Juan Carlos Gutiérrez, co-founders of LOVE+RESPECT, an advisory firm with a difference. Drawing on decades of experience leading and transforming global creative teams for brands like Publicis, WPP, Cartoon Network, Nickelodeon, and the LEGO Group, Pete and Juan Carlos have built a reputation for helping companies elevate their in-house creative capabilities from cost centres to engines of brand and business growth.

At the heart of LOVE+RESPECT is a mindset shaped by three core values: empathy, trust, and joy. Pete and Juan Carlos believe these are the keys to unlocking not just outstanding creative work, but real business impact that can transform marketing, operations, and culture from the inside out. Their approach is about more than process - it’s about people, and about building in-house teams that are empowered, inspired, and able to deliver work that truly moves the business.

These two leaders have seen it all are helping to  shape the future of in-house creative leadership.

Download our Inside Out® Pathway - A guide to in-house creative leadership development and growth.

The Inside Out Pathway is a starting point for in-house creative leaders to be able to navigate themselves and their teams to get creativity closer to the C-Suite.

https://theinsideout.community/resources/the-inside-out-pathway