This episode features Jussi Mäkinen, Chief Brand Officer of Varjo. He has 10 years experience in leading global product marketing, technology branding and user research at Nokia. He is the Previous brand director of Angry Birds and Vice President of Marketing for Rovio. This episode we’ll be journeying into the makings of an extraordinary marketing guru with a penchant to tinker with music and art. Our hosts will explore just what it means to build a ‘technology first’ company from the ground up and the importance of Varjo to the future of MR.  

About Accenture XR Field of View: The world of immersive technology is always in a constant state of flux, continuously advancing with the rule book being written by the second. AIXR has teamed up with Accenture XR to explore this wonderful world, with specialists from across the world providing their insight and view on where we are heading next.  Subscribe to Field of View: https://aixr.org/insights/podcast/  

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