In this podcast episode, Annie Duke shares why we should all start a new relationship with the word "quit".
We discuss the bias in the language of quitting, share lots of incredible examples, and the behavioural science behind them.
You'll also get advice and recommendations, so you will know when it's right to walk away and quit.  
You can get Annie's incredible new book here: amzn.to/3gmFryG
Read up more on Annie at: annieduke.com
If you want to learn more about behavioural science and other creative subjects, visit us at 42courses.com