
Morning Brew Daily
AI Coming for Fashion Models? & Travelers Scramble for REAL IDs
Apr 1, 2025
The use of AI models by H&M sparks debate over the future of human models in fashion. Travelers are racing against time to secure their Real IDs as deadlines loom. Tariffs are hitting American farmers hard, complicating their already challenging landscape. A notable shareholder letter prompts discussion about investing trends for everyday Americans. Meanwhile, innovative gadgets like smart toothbrushes and new baking appliances reveal how technology continues to intersect with our daily lives.
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Quick takeaways
- H&M's introduction of AI models raises concerns about job losses in the fashion industry while offering global exposure opportunities for existing models.
- The urgency for travelers to secure Real IDs ahead of the compliance deadline highlights significant logistical challenges and increased demand at DMVs nationwide.
Deep dives
AI and Digital Models in Fashion
The exploration of AI models in the fashion industry, specifically by H&M, raises significant discussions about the implications of digital replicas of human models. H&M's initiative to create AI-generated twins of fashion models aims to enhance marketing efficiencies and reduce production costs. Critics express concerns about the potential job losses among photographers, stylists, and other professionals in the fashion ecosystem due to the increasing reliance on technology. Despite these concerns, proponents argue that digital twins provide opportunities for models to expand their reach globally, allowing them to participate in multiple shows across different locations simultaneously.
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