

How technology is changing music with Switched on Pop’s Charlie Harding and Nate Sloan
May 28, 2019
Charlie Harding and Nate Sloan, hosts of 'Switched on Pop', join in-depth discussions on how technology is reshaping the music landscape. They explore the evolution of pop music, driven by chart-toppers like 'Sucker' and 'Bad Guy', while analyzing how streaming platforms influence song structures and lengths. The duo dives into the dynamics of music distribution, emphasizing the power of playlists and the rise of shorter songs. They also predict future trends, highlighting emerging genres and the adaptations artists are making in the digital age.
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Technology's Impact on Music
- Streaming and algorithmic playlists are changing music dramatically.
- Songs are getting shorter, and albums are less important.
Shorter Songs for Streaming
- Songs are getting shorter due to streaming payouts at 30 seconds.
- Artists now prioritize getting paid per stream, leading to shorter songs.
Taylor Swift's 'Pop Overture'
- Taylor Swift's 'Me!' uses a 'pop overture' structure.
- This hooks listeners with the chorus early to encourage 30-second streams.