

GIPHY's celebrity detector
Apr 8, 2019
Nick Hasty, the Head of R&D at GIPHY, shares insights on their innovative celebrity detector project, a groundbreaking advancement in AI. He discusses GIPHY's journey from a GIF search engine to incorporating cutting-edge technology for celebrity detection. The conversation highlights the challenges of building a diverse and accurate dataset, the importance of community in the development process, and ongoing bias testing. Hasty also touches on the exciting potential for creativity and interactivity that this technology brings to the world of digital communication.
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Giphy's Early Days
- Nick Hasty's diverse background includes English, music, and eventually web development.
- He joined Giphy in its first week, becoming its first employee, drawn by the platform's unique cultural impact.
GIFs as Communication
- Giphy's rapid growth was fueled by increasing bandwidth and the GIF's universal compatibility.
- GIFs became a popular communication medium, especially on Tumblr, due to their layered meanings and pop culture relevance.
Giphy's R&D Focus
- Giphy's R&D team focuses on enhancing search, recommendations, and trending tools using AI.
- They leverage deep learning (Word2Vec, WordDeepX) and other algorithms for tasks like related GIF suggestions and tag improvements.