Side Hustle School Ep. 3220 - Q&A: “When is business coaching worth the cost?”
Oct 25, 2025
Is business coaching worth the investment? Discover a metric to differentiate between a helpful mentor and a costly luxury. Chris discusses how travel sparked income ideas, like renting out an empty apartment on Airbnb. He tackles the dilemma of spending on a significant coaching fee for modest Etsy shop profits, while providing a checklist for assessing coaching programs. It's a blend of trusting data and intuition to make wise decisions on coaching expenses.
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Be Cautious Before Buying Coaching
- Avoid assuming you need paid coaching; many creators don't require it.
- Be cautious about spending money when cheaper or free alternatives might move the needle.
Etsy Seller Faces Costly Coaching Offer
- A listener earns about $3.5k/month from an Etsy jewelry business and was offered a $4,000 coaching program.
- That fee represented roughly a full quarter's profit, prompting the caller to seek a reality check.
Demand Clear Outcome Promises
- Do verify a coaching program's promised outcomes before paying for it.
- Ask for measurable guarantees or proof they can deliver specific revenue results for businesses like yours.