How Two Emerging Designers Landed A First-Ever Collaboration With Michael Kors

Meet Ashley Cimone and Moya Annece, the co-founders behind a New York–based accessories label called ASHYA and the first duo to ever collaborate with Michael Kors. Since founding the brand in 2017, Ashely and Moya have carved out a unique space from themselves in the industry. Through their travels around the world - from India to Guatemala - they design with the hands-free traveler in mind, creating a collection of beautiful, luxurious, and utilitarian bags that have won them a CFDA Award and made them a recipient of the Accessories Council Elaine Gold Launch Pad Fellowship. So it’s no surprise that in honor of Michael Kors’ 40th anniversary, the fashion mogul picked ASHYA himself to celebrate the occasion, designing two exclusive bags that have given the emerging designers a global platform and a titan in the industry the opportunity to showcase the next generation of talent. In this episode, Ashely and Moya share the work ethic needed by a young designer, their thoughts on the ever-changing fashion industry, and how to stay true to your brand identity.    Shop the new Michael Kors x ASHYA collection here and in stores globally.   Follow ASHYA on Instagram   Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.    Better Conditions: Use discount code FRIEND for 40% off your entire order at thebetterconditions.com
Thesis: Go to takethesis.com/FRIEND and save 10% on your first starter kit
Produced by Dear Media

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