Product Talk with Malthi
Episode 24: Product Analytics: is it a Feature? | Podcast
Feb 6, 2025
Saurabh Agarwal, Founder & CEO of DAiOM Consulting, shares his insights on the evolving landscape of product analytics and AI in business. He explores whether AI-first products are the future and discusses the blend of technical and analytical skills crucial for product managers. Saurabh also delves into the challenges and strategies of omnichannel growth, particularly in retail, and emphasizes the importance of personal branding for career advancement on platforms like LinkedIn. His perspectives are invaluable for anyone in the tech and marketing spheres.
51:22
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Quick takeaways
- Only 60% of product managers possess basic analytical skills, emphasizing the need for deeper understanding in a tech-driven landscape.
- The distinction between product and marketing analytics is vital, as effective product managers must integrate insights from both for comprehensive understanding.
Deep dives
The Importance of Analytical Skills in Product Management
A significant insight from the discussion highlights that only 60% of product managers possess basic analytical skills. This statistic reflects the evolving requirements of the product management landscape, where technical capabilities are increasingly crucial. The host and guest emphasize how analytics can empower product managers to make informed decisions, yet many still prioritize backlog completion over a deeper understanding of analytics. The conversation points out that successful products are not merely defined by the number of features they have, but rather by how well those features meet customer needs, drawing an analogy with the iPhone's success despite having fewer features than some competitors.
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