Listen to the full episode: https://www.youtube.com/watch?v=ThY-UBFtGK8

Even billionaires struggle with self-doubt. In this Fitness Friday excerpt from my conversation with Mark Cuban, he opens up about still feeling intimidated in rooms full of domain experts, why he believes most entrepreneurs hire the wrong people at the wrong time, and his surprising take on what business you're actually in.

We also discuss his prediction for what will make cryptocurrency boom again and his unconventional take on why brand advertising is a waste of money for startups.

Mark Cuban is a billionaire entrepreneur, owner of the Dallas Mavericks, and star investor on Shark Tank. Despite his success, he remains refreshingly honest about the psychological challenges of high-level business and the mistakes he's seen countless entrepreneurs make.

What we discuss:

Why Mark Cuban Still Gets Imposter Syndrome Around AI Experts
The "Hamster Wheel" Hiring Mistake That Kills Startups
Why He Says "You've Got to Be Able to Solve Problems Yourself"
His Honest Take on Losing Money in the Voyager Crypto Collapse
The Difference Between USD and USDC That Cost People Millions
Why the NBA Thought They Were in the Wrong Business (And How He Fixed It)
His Prediction for What Will Make Crypto Boom Again
Why Brand Advertising is "Typically a Waste of Money" for Startups
The Two Things Every Business Must Sell: Differentiation and Path of Least Resistance

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Find more from Mark Cuban:

Instagram: https://www.instagram.com/mcuban/

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagements

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