The Vergecast cover image

The Vergecast

The poster’s guide to the new internet

Oct 23, 2023
The podcast explores the idea of POSSE and PESOS, two syndication models for posting on the internet that don't rely on a single platform. It discusses the emerging platforms such as Mastodon and Blue Sky and their impact on the social media landscape. The challenges of posting content online, including long threads and lack of content extraction, are also addressed. The hosts discuss alternative posting platforms like Micro.blog and the controversy of posting to multiple platforms simultaneously. They emphasize the importance of streamlining the creation of personal websites. The concept of posting content to one's own domain and having it distributed to various networks is explored, along with the potential for reading apps. The podcast also delves into the concept of bundling jobs into one app and the desire for a decentralized internet.
29:26

Podcast summary created with Snipd AI

Quick takeaways

  • Posse and Pasos offer two syndication models for posting on the internet that prioritize owning and controlling one's own content online.
  • Posting from one's own website using Posse or Pasos streamlines the process and ensures content is disseminated across multiple networks while driving traffic back to the original website.

Deep dives

The Rise of Posse and Pasos

The podcast episode explores the concept of posting on the internet and how it has evolved. It discusses the changing landscape of social networks and the emergence of more open and interconnected platforms like Mastodon and Blue Sky. The episode introduces the ideas of Posse (Post Own Site Syndicate Everywhere) and Pasos (Post Everywhere Syndicate Own Site) as new approaches to posting. Posse advocates for posting on one's own website and linking back to it, while Pasos emphasizes publishing content on various platforms and pulling it back to the website. The episode highlights the need for a shift away from platform specificity and the importance of owning and controlling one's own content online.

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