Bloomberg Talks
Rivian CEO RJ Scaringe Talks Auto Tariffs
Apr 1, 2025
Rivian's CEO RJ Scaringe discusses their new spin-off company, Also, focusing on smaller electric vehicles for short trips. He explores innovative partnerships in the micro-mobility sector amid rising investment opportunities. The conversation turns to the complexities of entering the European market, including the impact of tariffs on strategic decisions. Scaringe also highlights challenges faced by electric vehicle founders in a turbulent landscape, emphasizing the importance of design control and a strong supply chain.
08:22
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Quick takeaways
- Rivian's approach to navigating tariff uncertainty includes strategic adjustments and proactive engagement to mitigate potential impacts on their business.
- The discussion highlights the growing importance of micromobility solutions in urban transport, emphasizing the need for reliable and cost-effective electric vehicles.
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