The idea of having a software as a service product sound great, doesn't it?

 Solve a problem with software. Have a nice looking landing page and website. Get paying customers.

 Eventually have it make enough revenue so you can turn it into your primary source of income. 

There's a lot of software talent out there. We could solve lots of problems. 
 But going from idea to product to first customer is non-trivial. 
 Especially as a side hustle. 
 This episode discusses some of the hurdles from idea to first customer. 

Brandon Braner is building Released.sh. It's a cool idea, but it's not done yet. 

Brandon and I talk about building side projects:

• finding a target audience
• limiting scope to something doable by one person
• building a great looking landing page
• finding time to work on things
• prioritizing and planning
• learning while building
• even utilizing third party services to allow you to launch faster
• and last, but not least, having fun

Full Transcript

Special Guest: Brandon Braner.

Links:

• Released
• Tailwind CSS 
• Tailwind UI
• Figma
• Heroku
• Google App Engine