Digital Dominance: Proven Marketing Strategies to Grow Your Service Business Confidence Comes Later: Why you should start building an audience now... with Angus Nelson
Summary
In this episode of Digital Dominance, Jeffro interviews Angus Nelson, an executive coach and host of the Evolve Leadership Podcast. They discuss Angus's journey in digital marketing, the importance of storytelling, and how to build authentic relationships in business. Angus shares insights on the confidence paradox, emphasizing that confidence comes from experience and courage rather than certainty. He also highlights the role of ego in entrepreneurship and the value of surrounding oneself with supportive individuals.
Takeaways
- Angus Nelson emphasizes the importance of learning from mistakes.
- Digital marketing has evolved significantly since the late 90s.
- Storytelling is crucial in attracting and engaging audiences.
- Building authentic relationships can lead to increased business opportunities.
- Confidence is built through experience, not just belief.
- Courage is more important than confidence in entrepreneurship.
- Engaging with your audience in a human way is essential.
- Starting conversations can lead to meaningful connections.
- Surrounding yourself with supportive people accelerates learning.
- The journey of entrepreneurship is a powerful personal development course.
Chapters
00:00 Introduction to Angus Nelson and His Journey
01:17 The Evolution of Digital Marketing
05:41 Storytelling in Marketing
10:17 Building Authentic Relationships
19:01 The Confidence Paradox
24:34 Lessons Learned and the Role of Ego
Links
https://www.linkedin.com/in/angusnelson/
https://drive.google.com/file/d/1z1QecnknNOYrH9g4FoPIiw_YeMMcWuTb/view?usp=sharing
https://drive.google.com/file/d/1k9Y1F5SBsGQRr1oVfxcOu_i9sCzxLLCi/view
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